Competitor Offer Review / Action kit
Competitor offer comparison & research template
Compare alternatives using buyer tasks, visible deliverables, and documented evidence.
Made for founders comparing existing offers.
Price and availability
Catalog price: $9 USD
One-time purchase · No subscription
- FilesZIP with five editable Markdown documents, an offline HTML workbook, a reading edition. A worked example is included.
- To useExtract the ZIP. Open the workbook in a current desktop browser; edit Markdown in a text editor. No account needed for the workbook or Markdown files.
- LicenseUse for your own or client work; do not redistribute the original templates or tools. Full terms.
- SupportProduct questions and corrections by email; no custom implementation or professional review. 14-day refund policy.
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The task
What you'll make
A dated comparison that informs a specific offer decision.
Gather before you start
- Buyer task
- Public offer evidence
- Comparison criteria
Mark missing information so you can check it before using your work.
When to skip this kit
- You need a native Excel, Canva, or Word template. This download contains Markdown documents and an offline HTML workbook.
- You need autosave or cloud sync. Export Markdown or save a backup before closing the offline workbook.
- You need someone to complete the work. These are worksheets to fill in yourself.
Read the first worksheet below to see whether its questions help with your task.
Included files
What's inside
- 01Buyer task
- 02Evidence capture
- 03Task comparison
- 04Gap interpretation
- 05Decision brief
Each document has instructions, questions, and space for your answers. The final document includes a common mistake to check for before using your work.
Your completion check
The comparison separates observed facts from interpretations and records when information was checked.
Before you finish
Check this before you use it
Missing public information is treated as proof a competitor lacks a feature.
Label unknowns and keep observation separate from interpretation.
Use the final worksheet to record what needs fixing and what you still need to check.
Free worksheet
Start with worksheet one
Buyer task
Jump to a section
Worksheet 1 of 5. Buyer task Project: {{project}} Prepared by: {{business}} Review with: {{contact}} Target: {{deadline}}
Instructions
Define the decision a real buyer is making before choosing comparison criteria.
Worked example, fictional
Context: A founder reviews three scheduling products without assuming that feature count determines buyer value. Completed response: A solo tutor needs appointment booking and clear cancellation handling.
Your decision
What task defines a meaningful alternative? My answer: [ ] Source and date: [ ] Still to check: [ ] Next action, owner, and due date: [ ]
Before moving on
[ ] My answer uses my own facts. [ ] I have marked anything I still need to check.
Next worksheet: Evidence capture.
Before you start
- Buyer task: [Source or notes]
- Public offer evidence: [Source or notes]
- Comparison criteria: [Source or notes]
What you will make
A dated comparison that informs a specific offer decision.
View plain worksheet text
Worksheet 1 of 5. Buyer task
Project: {{project}}
Prepared by: {{business}}
Review with: {{contact}}
Target: {{deadline}}
Instructions
Define the decision a real buyer is making before choosing comparison criteria.
Worked example, fictional
Context: A founder reviews three scheduling products without assuming that feature count determines buyer value.
Completed response: A solo tutor needs appointment booking and clear cancellation handling.
Your decision
What task defines a meaningful alternative?
My answer: [ ]
Source and date: [ ]
Still to check: [ ]
Next action, owner, and due date: [ ]
Before moving on
[ ] My answer uses my own facts.
[ ] I have marked anything I still need to check.
Next worksheet: Evidence capture.
Before you start
- Buyer task: [Source or notes]
- Public offer evidence: [Source or notes]
- Comparison criteria: [Source or notes]
What you will make
A dated comparison that informs a specific offer decision.This is the complete first worksheet from the current edition. The full kit adds the remaining four documents, a worked scenario, and the offline editing workbook.
Before you choose
What should I have ready for this kit?
Bring buyer task, public offer evidence, comparison criteria. Mark anything you still need to check.
How do I know the work is finished?
A dated comparison that informs a specific offer decision. Check your answers against the original records and note anything unresolved before sharing your work.
Does it include a spreadsheet or native app template?
No. You receive editable Markdown documents and an offline HTML workbook. These are not native Excel, Canva, Notion, or Word templates. Extract the whole ZIP before opening the HTML files. Mobile file managers may not run local scripts; the text files and reading edition remain available.
Will this do the work for me?
The kit supplies structure, questions, and examples. You provide the facts, make the decisions, and adapt the finished output. You are responsible for checking the finished work. Custom implementation and professional review are not included.
Created by Pagemage with AI-assisted writing and development. Read how the content and tools are checked. Questions or corrections: hello@pagemage.tech. 14-day refund policy.