Customer Feedback Survey Builder / Action kit
Customer feedback survey planning template
Write a short survey that answers a real decision question without leading respondents.
Made for small businesses collecting focused product feedback.
Price and availability
Catalog price: $9 USD
One-time purchase · No subscription
- FilesZIP with five editable Markdown documents, an offline HTML workbook, a reading edition. A worked example is included.
- To useExtract the ZIP. Open the workbook in a current desktop browser; edit Markdown in a text editor. No account needed for the workbook or Markdown files.
- LicenseUse for your own or client work; do not redistribute the original templates or tools. Full terms.
- SupportProduct questions and corrections by email; no custom implementation or professional review. 14-day refund policy.
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The task
What you'll make
A short survey with neutral questions and an interpretation boundary.
Gather before you start
- Decision question
- Respondent group
- Analysis plan
Mark missing information so you can check it before using your work.
When to skip this kit
- You need a native Excel, Canva, or Word template. This download contains Markdown documents and an offline HTML workbook.
- You need autosave or cloud sync. Export Markdown or save a backup before closing the offline workbook.
- You need someone to complete the work. These are worksheets to fill in yourself.
Read the first worksheet below to see whether its questions help with your task.
Included files
What's inside
- 01Decision question
- 02Question drafting
- 03Response options
- 04Pilot test
- 05Interpretation plan
Each document has instructions, questions, and space for your answers. The final document includes a common mistake to check for before using your work.
Your completion check
Each question supports a decision and respondents can give an honest answer that disagrees with your assumption.
Before you finish
Check this before you use it
A leading or double question produces answers that cannot guide a decision.
Ask one neutral question at a time and pilot the response options.
Use the final worksheet to record what needs fixing and what you still need to check.
Free worksheet
Start with worksheet one
Decision question
Jump to a section
Worksheet 1 of 5. Decision question Project: {{project}} Prepared by: {{business}} Review with: {{contact}} Target: {{deadline}}
Instructions
State what you will change based on the answers before adding survey questions.
Worked example, fictional
Context: A course creator wants to know which lesson instructions caused confusion before revising the course. Completed response: Decide which exercise instructions need rewriting, not whether students like the creator.
Your decision
What decision will change based on the answers? My answer: [ ] Source and date: [ ] Still to check: [ ] Next action, owner, and due date: [ ]
Before moving on
[ ] My answer uses my own facts. [ ] I have marked anything I still need to check.
Next worksheet: Question drafting.
Before you start
- Decision question: [Source or notes]
- Respondent group: [Source or notes]
- Analysis plan: [Source or notes]
What you will make
A short survey with neutral questions and an interpretation boundary.
View plain worksheet text
Worksheet 1 of 5. Decision question
Project: {{project}}
Prepared by: {{business}}
Review with: {{contact}}
Target: {{deadline}}
Instructions
State what you will change based on the answers before adding survey questions.
Worked example, fictional
Context: A course creator wants to know which lesson instructions caused confusion before revising the course.
Completed response: Decide which exercise instructions need rewriting, not whether students like the creator.
Your decision
What decision will change based on the answers?
My answer: [ ]
Source and date: [ ]
Still to check: [ ]
Next action, owner, and due date: [ ]
Before moving on
[ ] My answer uses my own facts.
[ ] I have marked anything I still need to check.
Next worksheet: Question drafting.
Before you start
- Decision question: [Source or notes]
- Respondent group: [Source or notes]
- Analysis plan: [Source or notes]
What you will make
A short survey with neutral questions and an interpretation boundary.This is the complete first worksheet from the current edition. The full kit adds the remaining four documents, a worked scenario, and the offline editing workbook.
Before you choose
What should I have ready for this kit?
Bring decision question, respondent group, analysis plan. Mark anything you still need to check.
How do I know the work is finished?
A short survey with neutral questions and an interpretation boundary. Check your answers against the original records and note anything unresolved before sharing your work.
Does it include a spreadsheet or native app template?
No. You receive editable Markdown documents and an offline HTML workbook. These are not native Excel, Canva, Notion, or Word templates. Extract the whole ZIP before opening the HTML files. Mobile file managers may not run local scripts; the text files and reading edition remain available.
Will this do the work for me?
The kit supplies structure, questions, and examples. You provide the facts, make the decisions, and adapt the finished output. You are responsible for checking the finished work. Custom implementation and professional review are not included.
Created by Pagemage with AI-assisted writing and development. Read how the content and tools are checked. Questions or corrections: hello@pagemage.tech. 14-day refund policy.