Prepare an evidence-based sponsor pitch with defined deliverables and current audience figures.
Made for independent creators approaching relevant sponsors.
Price and availability
Catalog price: $19 USD
One-time purchase · No subscription
FilesZIP with five editable Markdown documents, an offline HTML workbook, a reading edition, and optional Notion import files (not a configured workspace). A worked example is included.
To useExtract the ZIP. Open the workbook in a current desktop browser; edit Markdown in a text editor. No account needed for the workbook or Markdown files. A Notion account is needed only for the optional import; set database properties and relations yourself.
LicenseUse for your own or client work; do not redistribute the original templates or tools. Full terms.
SupportProduct questions and corrections by email; no custom implementation or professional review. 14-day refund policy.
A sponsorship pitch with truthful metrics and explicit deliverables.
Gather before you start
Audience evidence
Sponsor relevance
Placement boundaries
Mark missing information so you can check it before using your work.
When to skip this kit
You need a native Excel, Canva, or Word template. This download contains Markdown documents and an offline HTML workbook, plus Notion import files you configure yourself.
You need autosave or cloud sync. Export Markdown or save a backup before closing the offline workbook.
You need someone to complete the work. These are worksheets to fill in yourself.
Read the first worksheet below to see whether its questions help with your task.
Included files
What's inside
01Sponsor fit
02Evidence sheet
03Placement scope
04Pitch message
05Campaign recap
Each document has instructions, questions, and space for your answers. The final document includes a common mistake to check for before using your work.
Your completion check
The pitch distinguishes verified metrics, estimates, deliverables, and exclusions without promising sales.
Before you finish
Check this before you use it
Reach figures are presented as guaranteed sponsor results.
Label the measurement period and distinguish past reach from future outcomes.
Use the final worksheet to record what needs fixing and what you still need to check.
Worksheet 1 of 5. Sponsor fit
Project: {{project}}
Prepared by: {{business}}
Review with: {{contact}}
Target: {{deadline}}
Instructions
Explain the genuine connection between the audience's task and the sponsor's offer.
Worked example, fictional
Context: A niche newsletter proposes one sponsored issue to a relevant software company using actual audience and engagement records.
Completed response: Readers manage small studios and the sponsor provides project scheduling software.
Your decision
Why would this sponsor matter to this audience?
My answer: [ ]
Source and date: [ ]
Still to check: [ ]
Next action, owner, and due date: [ ]
Before moving on
[ ] My answer uses my own facts.
[ ] I have marked anything I still need to check.
Next worksheet: Evidence sheet.
Before you start
Audience evidence: [Source or notes]
Sponsor relevance: [Source or notes]
Placement boundaries: [Source or notes]
What you will make
A sponsorship pitch with truthful metrics and explicit deliverables.
View plain worksheet text
Worksheet 1 of 5. Sponsor fit
Project: {{project}}
Prepared by: {{business}}
Review with: {{contact}}
Target: {{deadline}}
Instructions
Explain the genuine connection between the audience's task and the sponsor's offer.
Worked example, fictional
Context: A niche newsletter proposes one sponsored issue to a relevant software company using actual audience and engagement records.
Completed response: Readers manage small studios and the sponsor provides project scheduling software.
Your decision
Why would this sponsor matter to this audience?
My answer: [ ]
Source and date: [ ]
Still to check: [ ]
Next action, owner, and due date: [ ]
Before moving on
[ ] My answer uses my own facts.
[ ] I have marked anything I still need to check.
Next worksheet: Evidence sheet.
Before you start
- Audience evidence: [Source or notes]
- Sponsor relevance: [Source or notes]
- Placement boundaries: [Source or notes]
What you will make
A sponsorship pitch with truthful metrics and explicit deliverables.
This is the complete first worksheet from the current edition. The full kit adds the remaining four documents, a worked scenario, and the offline editing workbook, plus an optional Notion import ZIP with Markdown pages and CSV databases.
Before you choose
What should I have ready for this kit?
Bring audience evidence, sponsor relevance, placement boundaries. Mark anything you still need to check.
How do I know the work is finished?
A sponsorship pitch with truthful metrics and explicit deliverables. Check your answers against the original records and note anything unresolved before sharing your work.
What is in the Notion import pack?
The download includes an optional NOTION-IMPORT.zip with authored Markdown page templates and sample-filled CSV databases. Import the files in Notion, then set field types and any database relations yourself. Alongside those files, you receive editable Markdown documents and an offline HTML workbook. Set up the imported pages and tables yourself. These are not native Excel, Canva, or Word templates. Extract the whole ZIP before opening the HTML files. Mobile file managers may not run local scripts; the text files and reading edition remain available.
Will this do the work for me?
The kit supplies structure, questions, and examples. You provide the facts, make the decisions, and adapt the finished output. You are responsible for checking the finished work. Custom implementation and professional review are not included.
Included Notion import files · fictional preview data
Creator Partnership Decision & Delivery Desk
4 Notion page templates and 4 sample-filled CSV databases. Extract the product download, then import NOTION-IMPORT.zip in Notion desktop or web.
05-Brand-Fit-and-Evidence-Review.md
# Brand fit and evidence review
## Brand being considered
- Brand ID and public product page: [ ]
- Date the source was checked: [ ]
- Audience task this product serves: [ ]
- Specific evidence that the audiences overlap: [source, date, window, and limitation]
- Product or claim questions still open: [ ]
- Is the brand contact route intended for partnership inquiries? [ ]
- Decision: proceed / ask one question / hold / decline: [ ]
- Owner and review date: [ ]
## Claim ledger
| Exact claim proposed | Evidence ID and source | Definition and date window | Limitation | Approved wording | Recheck date |
| --- | --- | --- | --- | --- | --- |
| [ ] | [ ] | [ ] | [ ] | [ ] | [ ] |
## Decision check
- [ ] Every audience count names its source, date, and denominator.
- [ ] Estimates, platform reports, and verified facts are labeled differently.
- [ ] No identifying subscriber or customer record leaves approved storage.
- [ ] Product claims are checked against a current authoritative source.
- [ ] The sponsorship is relevant and does not conflict with audience expectations.
- [ ] A small sample is treated as a prompt for questions, not a market-size estimate.
Record why a brand was declined or held without keeping unnecessary personal information. Recheck a source when the offer, claim, campaign, or audience context changes.
01-Brand-Fit-Register · sample database
Brand ID
Brand or agency
Product category
Audience overlap evidence
Values or claim questions
Public source checked
Last checked
Contact role
Contact permission
Fit decision
Next action
Review owner
BR-001
Acorn Atlas (fictional)
Field journaling supplies
Three recent reader questions mention recording local walks; see EVD-001
Verify recycled-material wording before repeating it
https://example.org/acorn-atlas
2026-06-12
Partnerships inbox; no personal address
Public business contact channel
Proceed to a scoped conversation
Confirm the material claim and usage request
Creator
Example rows are fictional. The import creates pages and databases; set property types and any relations inside Notion. You configure the tables after import.